Facebook has made it clear that it’ll be taking more aggressive steps to remove misclassified personal information used for business purposes. It’s not especially surprising if you ask me that we now have holdouts who aren’t heading down without a battle. They demand that using a personal profile is better for his or her business when compared to a Facebook Page. This post is perfect for you.
You’re only harming yourself as well as your business. There’s a long list of explanations why a Facebook Page is way better for you than a personal profile. If, after reading this, you still don’t get it… well… Maybe getting removed isn’t such a negative thing. Here’s only a sampling of the numerous benefits associated with a Facebook business Page over an individual profile. Let me get this straight… As a business on an individual Facebook profile, no access is got by one to Facebook Insights. You are unable to export and digest the thousands of rows and columns of information that will help you realize your customer, what they like and don’t like, where they may be from so when they are online.
- The goal of the firm should be the maximization of revenue
- Population: 205,764
- Conduct research and similar activities to improve our Website and Services; and
- Workers comp insurance
- Current rent or mortgage expenses OR
So, what… you go by gut instinct? How exactly do you measure success and failing? If you’re a serious business, you need hard data to operate a vehicle your strategy. And if you don’t have hard data, you aren’t a significant business. With Facebook tabs, you may use apps to describe more about who you are. Provide a video introduction.
Feature your products. Give a publication opt-in form. Highlight the history of your business. Without this on a personal profile, how do you do that exactly? You’re limited only to your posts to tell your story and sell your products. Oh, and how exactly do you intend to run contests from an individual profile?
You can’t. Not, of course, without violating Facebook conditions. But I guess at this true point, you don’t care a lot about Facebook’s terms. A great way to get some viral buzz going about your business is to run Facebook Offers. It’s the official way to market a deal you have to your Facebook audience. So when your followers and non-fans declare these offers, their friends view it. Utilizing a Facebook profile? Whoops, you can’t use Facebook Offers. So good good fortune on your strategy of pasting a link, driving them to your site to promote your deal.
If you continue to run your business through an individual profile, it informs me that you don’t have high aspirations for your time and efforts on Facebook. Because you are limited to 5,000 “friends,” you are seriously tied to your reach. I don’t care if you’re a small business with only 1 location.
Everyone has programs to grow, and every business must have the growth to want to attain more than 5,000 people on Facebook. If you do, you’ll need to size. I know, I am aware. You think everyone who “friends” your business appreciates that you are running it through a personal profile.
But the simple truth is that many folks look at it and tremble our mind. It looks sloppy. It’s bad planning. It screams, I don’t know what I’m doing! And they are not the messages that you would like to be sending to customers and prospective customers. Oh, I know what you’re considering… I refuse to give Facebook a buck of my hard-earned money! This is probably why you’re using a personal profile in the first place.